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English (EN)·Polski (PL)·Ukraiński (UK)
Go to the home page of the library The Catalogue of the University of Silesia and the University of Economics in Katowice Link opens in a new window Library logo Prolib Integro - home pageThe Catalogue of the University of Silesia and the University of Economics in Katowice
Title of the item:

Customer relationship marketing : get to know your customers and win their loyalty

Full title:
Customer relationship marketing : get to know your customers and win their loyalty / Merlin Stone, Neil Woodcock, Liz Machtynger
Authors:
Stone, Merlin
Woodcock, Neil
Machtynger, Liz
Publisher:
London : Kogan Page
Publication:
2nd ed., repr
Publication Year:
2000
Publication series:
Marketing in action series
Content series:
Marketing in Action
Physical description:
XI, 228 s. ; 24 cm
ISBN:
07494270000
Notes:
Indeks
Subject:
Relacje z klientami.
Marketing relacyjny.
Book
library suggestion
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020 %a 07494270000
035 %a IDWydania48667
040 %a KAT 001 %c KAT 001 %e PNN
041 0 %a eng
100 1 %a Stone, Merlin.
245 1 0 %a Customer relationship marketing : %b get to know your customers and win their loyalty / %c Merlin Stone, Neil Woodcock, Liz Machtynger.
250 %a 2nd ed., repr.
260 %a London : %b Kogan Page, %c 2000.
300 %a XI, 228 s. ; %c 24 cm.
490 1 %a Marketing in action series
504 %a Indeks.
650 # %a Relacje z klientami.
650 # %a Marketing relacyjny.
700 1 # %a Woodcock, Neil.
700 1 # %a Machtynger, Liz.
830 0 %a Marketing in Action
856 4 0 %u https://integro.ciniba.edu.pl/integro/index.php?r=site/recorddetail&id=0042100105430 %z Rekord w katalogu OPAC WWW biblioteki %9 LinkOPAC
920 %a 0-7494-27000-0

Loanable items

Location:
CINIBA
Shelving location:
Magazyn
Call number:
6555
Inventory number:
zMARK 6555
Available

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