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Title of the item:

The customer management scorecard : managing CRM for profit

Full title:
The customer management scorecard : managing CRM for profit / Neil Woodcock, Merlin Stone, Bryan Foss
Authors:
Woodcock, Neil
Stone, Merlin
Foss, Bryan (1954- )
Publisher:
London ; Sterling : Kogan Page
Publication Year:
2003
Physical description:
XVIII, 428 s. : wykr. ; 26 cm
ISBN:
0749438959
Notes:
Bibliogr. przy rozdz
Indeks
Subject:
Relacje z klientami - zarządzanie.
Book
library suggestion
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003 KAT U, KAT 001
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020 %a 0749438959
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035 %a (NUKAT)vtls000433131
040 %a WA U/88DWA %c WA U/DWA %d WA U/DWA %d WA U/88OBs
100 1 %a Woodcock, Neil.
245 1 4 %a The customer management scorecard : %b managing CRM for profit / %c Neil Woodcock, Merlin Stone, Bryan Foss.
260 # %a London ; %a Sterling : %b Kogan Page, %c 2003.
300 %a XVIII, 428 s. : %b wykr. ; %c 26 cm.
336 %a Tekst %b txt %2 rdacontent
337 %a Bez urządzenia pośredniczącego %b n %2 rdamedia
338 %a Wolumin %b nc %2 rdacarrier
504 %a Bibliogr. przy rozdz.
504 %a Indeks.
650 # %a Relacje z klientami %x zarządzanie.
700 1 # %a Stone, Merlin.
700 1 # %a Foss, Bryan %d (1954- ).
856 4 # %u https://integro.ciniba.edu.pl/integro/site/recorddetail/0042100139709 %z Rekord w katalogu OPAC biblioteki %9 LinkOPAC
920 %a 0-7494-3895-9

Loanable items

Location:
UE CNTI Biblioteka Specjalistyczna
Shelving location:
Czytelnia Multimedialna
Call number:
6926
Inventory number:
zMARK 6926
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