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Go to the home page of the library The Catalogue of the University of Silesia and the University of Economics in Katowice Link opens in a new window Library logo Prolib Integro - home pageThe Catalogue of the University of Silesia and the University of Economics in Katowice

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    Full title:
    Why CRM customer relationship management doesn't work : how to win by letting customers manage the relationship / Frederick Newell, foreword by Seth Godin
    Publisher:
    Princeton NJ : Kogan Page
    Publication Year:
    2003
    Subject:
    Relacje z klientami - zarządzanie.
    Book
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