- Tytuł:
- Which bag? Predicting consumer preferences for a luxury product with a discrete choice experiment
- Autorzy:
- Temat:
-
Chinese
discrete choice
inconspicuous consumption
luxury
peer influence
status - Źródło:
-
Chu Lo ,
C K Y , Burton , S , Lam , R & Nesbit , P 2021 , ' Which bag? Predicting consumer preferences for a luxury product with a discrete choice experiment ' , Australasian Marketing Journal , vol. 29 , no. 4 , pp. 329-340 . https://doi.org/10.1177/1839334921999506 - Opis pliku:
- application/pdf
- Dostępność:
-
https://doi.org/10.1177/1839334921999506
https://researchers.mq.edu.au/en/publications/b794027f-261c-4148-9266-35af4cbbf402
https://research-management.mq.edu.au/ws/files/178065033/134714021.pdf
http://www.scopus.com/inward/record.url?scp=85117457414&partnerID=8YFLogxK
Czasopismo naukowe